More than just a pretty face.
User expectations are steadily raising the bar on site content and user experience. Visitor attention is at a premium, and the challenge is to create sites that marry practical value with good design. What distinguishes Quicksilver Internet Solutions is the added value we bring to each opportunity. Our tools and services include easy content management, an affordable bulk email engine, online event registration, and keeping your site visible to those all-important search engines.
In the initial rush to establish Web presence, it was easy to stress style over substance. But today’s organizations expect more persistent value – sites that reflect strategic intentions, pages that show up when target visitors use specific search terms, and online processes that enable the site visitor to complete specific tasks.
SEO Services.
All the bells and whistles in the world – and the expanding world of Web 2.0 certainly has plenty of them – do you no good if no one can find your site. Incorporating elements that help to capture the key role of online search is a critical step you can't afford to miss. There aren’t too many ‘killer apps’ in the online world, even now, but along with email, search is another. If you need proof, consider Google’s share price.
Search Engine Optimization (SEO), both art and science, begins with a structured process. Quicksilver puts emphasis on site design and site features that support excellent search results – from making URLs cleaner and improving internal linking, to adding focused content and restructuring your source code. Done right, this is a series of small tasks that deliver big-time when it comes to site visibility.
Usability.
Of course, once a visitor does find your site, you want them to have a compelling or useful experience. Most people arrive at a site with some kind of agenda, and decide within seconds whether to pursue it or to move on to greener pastures. Once again, the evidence is plain to see: too many visitors still abandon shopping carts – just a few clicks away from completing the transaction. The user experience is often the reason.
Usability looks beyond the grand plan for your site to the details of who the user is, and how to support that user in accomplishing an online goal. Quicksilver sees usability as a key building block of effective communication – whether to impart information or to ensure that making a payment is a frictionless experience.
QuickFlex™ Our content management system gives day-to-day control of site content to marketing and communications staff without the need for HTML or JavaScript skills. News and product information can be easily changed, along with associated visuals in a variety of formats. You are no longer dependent on your IT department or agency to make these changes.
FlexMail™ This Quicksilver program, fully integrated with SiteFlex, provides marketing and communications staff with the ability to create, send and monitor rich-media emails to tens of thousands of current and potential customers or staff. The underlying database can be structured to give administrators the ability to sort and target email recipients.
Olympus™ Quicksilver’s Olympus system is an easy-to-use, fully customizable web-based solution for conference and workshop registration and management, including ecommerce payments. Combining elements of SiteFlex and FlexMail, Olympus enables meeting administrators to publish branded registration forms and meeting agendas, and send personalized email confirmations and meeting updates to attendees.